FIER+DESIGN

March 17th, 2023
Mezzanine São Paulo Expo

Programme:
1 pm: Auditorium opening
2 pm to 2:30 pm: Directors and sponsors
2:30 pm to 3:30 pm: Gabriele Chiave, designer
3:30 pm to 4 pm: Pinterest Predicts with Julia Busch
4 pm to 4:30 pm: Peclers Paris with Gaia Prado

Speakers

France

Gabriele Chiave

Designer

Date

March 17th, Friday
2:30 pm

Gabriele Chiave
Biography

Designer Gabriele Chiave's creativity is acclaimed by major international design and fashion brands such as Kartell, Moooi, Flos and Louis Vuitton. Current Global Vice President and Creative Director of Design and Innovation at The Estée Lauder Companies, the conglomerate that owns the iconic beauty brands Estée Lauder, Aramis, Clinique, M-A-C, Tom Ford Beauty, NIOD, among others.

His successful career gained international notoriety in 2007, when he was creative director of the designer Marcel Wanders Studio in Amsterdam.

Gabriele co-authored designs ranging from cutlery outlines to exuberant hotel interiors; from crystal chandeliers to furniture and tea sets, showing that creativity can be eclectic, competently aesthetic, and still unite traditional concepts with the changing elegance of contemporary life.

Registration

Free registration.
Programme subject to change.

Brazil

Pinterest Predicts -
Predictions 2023

Julia Busch - Researcher and Insights Lead for Latin America

Date

March 17th, Friday
3:30 pm

Julia Busch
Biography

With more than 400 million monthly active users worldwide, Pinterest is the inspiration platform that people use to discover ideas and plan their lives, all in a more positive online environment.

In the Pinterest Predicts | Predictions 2023 panel, Julia Busch, Researcher and Insights Lead for Latin America presents the main predictions for 2023. In practice, it will be revealed what will become a trend this year.

In addition, it will be possible to discover the secrets of performing on the platform and become a source of inspiration in the interior design segment, in addition to the possibility of entering the radar of millions of users as a reference for future business.

📸 Julia Busch: Phillip McInturff

Registration

Registration is free.
Programme is subject to change.

Brazil

Gaia Prado

Business Development, Peclers Paris

Date

March 17th, Friday
At 4 pm

Biography

With over fifty years of experience, Peclers Paris is a trend forecasting bureau that has, in its client portfolio, big names of the luxury market. Among them, Armani, Dolce & Gabbana, Chanel, LVMH, Nike, Nespresso, BASF, L'oreal, and Givaudan.

Belonging to the WPP group, Peclers' expertise is to unite behavior analysis with creative curation, with the purpose of deciphering the desires of consumers, who are eager to know what the future shows in trends. The bureau's vocation is also to translate the themes in a practical manner for use in brand strategies, focusing on innovation.

At the meeting, the agency will address a current theme, from macro-trends to proposals for creative developments for architecture, interior design, visual merchandising, graphic design, and sustainability.

Registration

Free registration.
Programme subject to change.

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