Casoca has just announced the exclusive launch of its latest technological innovation for Expo Revestir: the TrendBoard.

Under the campaign theme "Your choices design the world," Casoca consolidates its purpose of assisting architects and designers in their product selection and specification process. The new tool gives visiting professionals unprecedented weight, voice, and scale by collecting real data on specification intent.

Real-time curation via WhatsApp

For those attending the event in person, Trendboard solves the main challenge of large trade shows: information overload, a crowded camera roll, and lost contacts. Without having to download any new apps, architects can use WhatsApp to instantly record photos and product names. Casoca's artificial intelligence processes this information and automatically creates a personalized gallery (with photo, product/solution name, and brand), ready to be shared with clients, with the office team, or for future reference.

Follow trends from anywhere in Brazil

Another excellent advantage of Trendboard is that it is not only useful for those walking through the pavilions. For the large community of architects and designers who were unable to attend the fair, the tool acts as a live radar.

While the professionals attending the event act as "Trendhunters," capturing the latest launches, the Casoca platform updates a public ranking in real time. Anyone in the office, anywhere in the country, can "spy" on the collective curation, following minute by minute which products, brands, and innovations are dominating attention and saving these references for their own projects.

The Pillars of Casoca Innovation at the Fair:

• Trend Ecosystem (Heat Map): Each photo submitted feeds the system's intelligence, generating an organic heat map of market preferences. It is not an isolated jury that decides what is trending, but rather the collective validation of those who actually specify it.
• Agility in Projeto Flow Projeto From Stand to Screen): Casoca closes the cycle between inspiration and practice. The platform is committed to accelerating the technical delivery of the Top 10 products most voted by the community, prioritizing official cataloging and making 3D files available for download shortly after the event ends.
• Seal of Recognition and Authority: Products that reach the top of the ranking will receive the unprecedented Casoca Award. This prestigious seal certifies to the market and brands the technical viability and real desire for that product's specifications.

Access the platform and follow the posts in real time: https://trendboard.casoca.com.br/

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