9th National Forum of Design for Ceramic Tiles takes place in September

Design: Experiences and Futures is the theme of the free meeting that takes place in three panels with themes that approach the post-pandemic moment to creativity, diversity and aestheticization, besides brand management. The Forum is supported by ANFACER and will be held at the headquarters of ASPACER    

In the last two years, experiences, interactions, personal and work relationships have changed axis. New concerns, opportunities, perceptions, and priorities have emerged as desires of this new world.

With this starting point, the National Design Forum will address the theme "Design: Experiences and Futures", which will bring discussions about what it is like to live in such uncertain times and what possible contributions Design can offer and how our ceramic tile sector can prepare itself for the challenges.

Experiences because Design, above all, has as its principle, human interactions and their environment. Therefore, brands and products must know and essentially meet the desires of those who consume them. And, at this moment, there are new audiences, new consumers, and even our usual consumers, who are no longer the same as in the pre-pandemic period.

Futures, because Design projects possibilities that shape and suit individuals and groups of individuals. There is no single solution, because experiences and individualities are diverse.

Check out the complete program:

Panel 1

Monday | September 12 | 2:00pm - 5:30pm

Moderation: Olavo Aranha, designer

2-3 pm

Speaker

Disete Devera, psychologist and psychoanalyst

Topic: The pandemic has pulled the rug out from under the room. And now, what remains?

3 PM - 4 PM

Speaker

Felipe Bragatto, Co-founder of Armazém do Caos

Topic: Creativity, Diversity and Aesthetics

16h30 - 17h30

Speaker

Gisela Schulzinger, Master in Consumer Behavior

Topic: Brand management in the age of new awareness and positive impact. Are you ready?

Panel 2

Tuesday | September 13th | 1:30 pm - 5:30 pm

Moderation: Renato Elston, publicist and consultant in Branding, Communication and Marketing

1:30pm - 2:30pm

Speaker

Rodrigo dos Reis, entrepreneur and researcher

Topic: Algorithm-mediated culture: what now?

2:30pm - 3:30pm

Speaker

Daniel Furtado, Head of Product and Design at Venturus and creator of UXNOW

Topic: UX Design and Innovation - How can mapping journeys and tweaking the experience enable change and innovation?

16h - 17h30

Speakers: Junior Valler and Caio Marischka, designers and advertisers from Estúdio Confessionário

Topic: The importance of brand perception

Panel 3

Wednesday | September 14 | 1:30pm - 6:30pm

Moderation: Marcos Serafim, designer

1:30pm - 3:00pm

Speakers

Caio Vinícius Batista (designer) and Maurício Siqueira (Casacor Ribeirão Preto CEO)

Topic: Repertoire and creativity: a look at the Milan Furniture Show

3 PM - 4 PM

Speaker

Sérgio Fernandes, Product Coordinator and Technical Manager

Topic: Trends

16h - 17h30

Speakers: Junior Valler and Caio Marischka, designers and advertisers from Estúdio Confessionário

Topic: The importance of brand perception

Round Table - 16h30 - 18h30

"Design: experiences and futures"

Moderator: Marcos Serafim

Panelist: Ana Paula Margarido - CCB - Quality

Panelist: Jonas Cechinel - Torrecid - Technology

Panelist: Amanda Neme - ANFACER - Sustainability

Panelist: Monica Frandi - Architect and urban planner, Rio Claro City Hall.

To register for free, just follow the link:

http://www.aspacer.com.br/participe/cursos-e-palestras/

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9th National Forum of Design for Ceramic Tiles

Topic: Design: experiences and futures

Date: September 12th to 14th

Venue: ASPACER - São Paulo Ceramics Association tile

470, 470 Street - Center - Santa Gertrudes/SP

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