Roca brings to Expo Revestir 2025 the most complete portfolio of bathroom solutions on the national market

Roca, a global benchmark in sanitary ware and metals for bathrooms and kitchens, is highlighting the innovation, versatility and design of its collections at Expo Revestir 2025, where the brand's highlights for 2025, national pieces that have won international awards and the expansion of the Roca portfolio - with the transition of the Incepa brand's sanitary ware lines - will be exhibited on 1,000 m², bringing together the largest and most complete mix of sanitary ware products on the domestic market.

At this edition of the fair, among the launches in the bathroom fittings category, Roca is presenting the expansion of the Ona Collection portfolio. Inspired by the softness of the waves and the elements that reflect the Mediterranean lifestyle, Ona, whose name means "wave" in Catalan, is born from the encounter between nature and design. Created by Roca in collaboration with renowned studios such as Noa Design, Benedito Design and Interior Design Studio Cobalto, it offers a unique and authentic experience for your bathroom. Bringing a complete solution to the bathroom, it has a wide range of products including sinks, washbasins, monoblocks, showers, basins, bathtubs and accessories.

The Ona two-hole single-lever spout offers the flexibility to be installed at different points on the countertop, at a distance of up to 1 meter from the spout, meeting different project configuration needs. The personalization of the space also gains from the diversification of colors, with a palette that includes versions in Chrome, Matte Black, Black Titanium and Rose Gold.

The Ona Collection stands out for its innovative design, with a slim cylindrical body and premium finish. It comes in different heights, installation options (table and wall) and spout lengths (high and low), with exclusive finishes such as Evershine, which combines anti-corrosion and anti-scratch properties, and Everlux® in colored versions. With Cold Start technology, which has a front opening exclusively reserved for cold water, thus avoiding unnecessary energy waste, Ona guarantees efficiency and sustainability, combining aesthetics and functionality.

For the tableware segment, among other launches, the brand is expanding the Terra Collection. One of the brand's most recent innovations developed in Brazil, which has already established itself as one of the highlights of the portfolio, now has new matte finish versions.

With a design and tones that celebrate the beauty of earthy elements and the connection with the Mediterranean atmosphere, it already has a wide range of 60 options in pedestal and semi-recessed sinks, with a choice of colors (Matte Black, Stone, Coffee, Beige, Matte White and Gloss White) and shapes (square, round and rectangular) and sizes (300 mm, 350 mm, 390 mm, 400 mm and 510 mm) for the most diverse types of bathrooms, from the most spacious to the most compact.

Developed in Fineceramic®, Roca's pioneering and exclusive technology, the Terra Collection offers a new perspective on sink design. With ultra-thin edges and a minimalist design, they combine lightness with superior resistance compared to conventional vitreous china. The carefully designed internal depth and straight-edged base guarantee efficient drainage and an elegant look.

Designed to enhance the bathroom experience, the sinks offer options with and without a metal table, for better use and optimization of countertop space. In addition, the internal depth guarantees comfortable, splash-free use, while the sloping bottom provides efficient drainage, preventing the accumulation of water or dirt around the edges. The ceramic valve, in the same color as the bowl, adds a touch of sophistication and visual harmony.

ROCA AT EXPO REVESTIR 2025

São Paulo Expo

Date: March 10th to 14th

Stand C86 / B86

Information: www.exporevestir.com.br

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About Roca

Roca, a global brand recognized for providing the best bathroom experience, concentrates excellence in design, innovation and sustainability in its sanitary ware, metals, accessories, bathtubs, showers, seats and furniture platforms.

Present in the domestic market for 20 years, it is part of the Roca Group, a century-old company and leader in the segment, which began its activities in Brazil with the acquisition of Swiss manufacturer Laufen, which at the time owned the Celite, Incepa and Logasa brands in the country.

Consolidated in the Brazilian design and architecture scene, its successful partnerships with names such as Ruy Ohtake, Rodrigo Ohtake, João Armentano and Fernanda Marques have resulted in signature lines that have won national and international awards. The company is also a reference in outstanding projects in the country.

In Brazil, it has nine factories, maintaining a strong commercial presence in all regions and exporting to the Americas, as well as hosting the Roca São Paulo Gallery, the first in the Americas.

wrocaoca.com

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Roca Group

Grupo Roca is a Spanish multinational specializing in the design, manufacture and marketing of bathroom products, serving the architecture, construction and interior design sectors. Founded in 1917 in Barcelona, the company combines tradition and knowledge with a constant quest for innovation and respect for the environment, with the aim of meeting customer needs and contributing to the well-being of society.

Sustainability is a central element of its philosophy, reflected in the implementation of responsible practices in all manufacturing processes. The Roca Group is dedicated to reducing its environmental impact through innovations in energy efficiency and natural resource management, aligning its operations with the UN's Sustainable Development Goals (SDGs). This commitment is manifested in the more than 30 brands that make up its global portfolio, with a presence in 170 countries, and in its 78 factories distributed worldwide, employing more than 21,000 people.

The family-owned company stands out as a global leader in its segment and a major player in markets such as Europe, Latin America and India, while also maintaining a significant presence in China, Asia, the Middle East, Australia and Africa.

wrocaoca.com/sobre-roca

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