Santa Luzia Rethink, Resignify and Revolutionize with Major Launches at Revestir 2025

A pioneer and benchmark in sustainable finishes, the Santa Luziathe largest polystyrene recycler in Latin America, will be present for the 18th consecutive year at Expo Revestir, which takes place from March 10 to 14, 2025 at the São Paulo Expo. With a 140 m² stand, the company is reinforcing its commitment to innovation, sustainability and high-impact design.

With the central concept"Rethink, Resignify, Reuse", the Santa Luzia stand invites visitors to explore how its products transform renovations into practical and elegant solutions. This year's approach reflects the brand's values: rethinking the use of products in quick and effective renovations, reframing environments with functional design and reusing recycled materials to promote sustainability.

2025 launches

Santa Luzia is presenting three major launches that promise to revolutionize the finishes and coverings market:

1. VersaLed

Design, innovation and functionality in a single product.

VersaLed is a 3-in-1 skirting board that can also be used as a baseboard or skirting. With the possibility of integrating LED strips, the product transforms indirect lighting into a sophisticated and welcoming decorative element. Its exclusive fixing system allows for easy installation and reuse, making it ideal for projects that value creativity, efficiency and sustainability.

2. Nero Elements

The elegance of natural elements in a sophisticated collection.

The new addition to the Nero collection features beaded profiles in solid colors that are inspired by the elements of nature. With a minimalist and versatile design, Nero Elements combines sophistication and functionality, in line with modern decorating trends.

3. dune collection

Organic shapes that enchant and transform.

Inspired by the natural undulations of sand dunes, the Duna Collection brings movement and texture to architecture. Its gentle curves form dynamic surfaces that balance aesthetics and functionality, ideal for projects that connect nature and sophistication.

Complete and Innovative Portfolio

In addition to the major launches, Santa Luzia reaffirms its position as a leader in sustainable and innovative solutions with a diversified portfolio:

-Skirting and trim line: Recognized for its quality and sophistication, Santa Luzia 's skirting and trim line stands out as the largest portfolio on the market, with heights ranging from 3 cm to 25 cm. Available in white, Fendi, grey and black, the products are made from recycled polystyrene, combining durability, sustainability and a design that transforms environments.

-Line of polystyrene coverings: With a wide range of formats and textures, these products stand out for their practical installation and versatility, allowing them to transform environments with efficiency and style.

-News for Outdoor Areas: Expanding its portfolio, Santa Luzia now includes products made from WPC (Wood-Plastic Composite), such as brises soleil, ceilings, slatted decks and panels. Ideal for outdoor areas, they combine aesthetics, resistance and low maintenance, making them perfect for contemporary projects that value innovation and sustainability.

With complete and diversified solutions, Santa Luzia transforms indoor and outdoor environments, always in line with design trends and a commitment to the environment.

Stand concept: Rethink, Resignify, Reuse

Designed by architect Beatriz Kaori, the Santa Luzia stand will be an immersive space highlighting the versatility and innovation of its products. Visitors will be able to explore solutions that combine aesthetics, functionality and sustainability, reinforcing the brand's commitment to more conscious and creative construction.

About Santa Luzia

With over 80 years of history, Santa Luzia is a benchmark in sustainable solutions in Brazil and abroad. A pioneer in polystyrene recycling, the brand transforms waste into high-quality products for the construction industry. Present in more than 400 Brazilian cities and exporting to several countries, Santa Luzia continues to lead the market with innovation and environmental responsibility.

More information: www.industriasantaluzia.com.br

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